Ask anyone stepping into a jewellery shop in Lahore’s Liberty Market what’s on their mind, and chances are they’ll point at the board outside before anything else.
The glowing sets inside may tempt, but it’s the number that decides everything. Families saving for weddings, small investors thinking of a hedge, even curious onlookers, it all begins with the gold rate in Pakistan. On 17 September 2025, jewellers across major cities held the price firm, reflecting calm in both global bullion and local currency trade.
The official 24K gold rate per tola sits at PKR 391,000 today. Jewellers in Karachi, Islamabad, and Peshawar quoted nearly identical rates, only adding their own making charges. The steadiness compared to last week is noticeable.
Traders say the stability comes from the rupee holding against the dollar, though nobody trusts it will last long. In the meantime, families heading into shops at least know where they stand. One Karachi trader said buyers are “asking less, buying more” this week because of the calm figure.
City-Wise Gold Rate Today (17 Sept 2025)
| City | 24K per Tola | 24K per 10g | 22K per Tola |
| Karachi | PKR 391,000 | PKR 335,219 | PKR 358,508 |
| Lahore | PKR 391,000 | PKR 335,219 | PKR 358,508 |
| Islamabad | PKR 391,000 | PKR 335,219 | PKR 358,508 |
| Multan | PKR 391,000 | PKR 335,219 | PKR 358,508 |
| Peshawar | PKR 391,000 | PKR 335,219 | PKR 358,508 |
| Quetta | PKR 391,000 | PKR 335,219 | PKR 358,508 |
The boards are up before noon in most markets. In Peshawar, a man checked three shops before finally sitting down with a jeweller. The price was the same in all of them, yet he still wanted to confirm. That’s the habit here. Rates may be fixed nationally, but people like to hear it from multiple mouths before spending their savings.
22K and 21K Gold Rates in Pakistan
Not everyone buys 24K. Many households prefer 22K, priced today at PKR 358,508 per tola. 21K sits near PKR 341,000. The reason is practical: ornaments made in 22K and 21K last longer. Goldsmiths in Multan explain it simply, pure 24K bends too easily. “A chain made in 24K looks nice but comes back for repair within months,” one artisan said.
For wedding orders, families often mix both 22K and 21K, balancing beauty with durability. It’s not just tradition, it’s economics. A lower karat rate trims thousands off the final bill, freeing money for other wedding costs or dowry essentials.
Market Factors Influencing Gold Prices in Pakistan
Prices don’t come out of thin air. They shift with global trades, currency movements, and cultural demand cycles inside Pakistan. Anyone sitting in a Sarafa bazaar can hear the themes, someone mutters about the dollar, another about London rates, another about wedding season. All those threads knot together to set the chalkboard figure.
Global Price Movements
International exchanges in London and New York move first. If bullion rises abroad overnight, Pakistani traders adjust before lunch. Even jewellers in Quetta refresh their phones for updates before quoting. A jump in the global ounce can mean an increase of a few thousand rupees locally in just one morning.
Currency Fluctuations
The rupee-dollar exchange is often the sharpest blade. A weaker rupee instantly raises the cost of imports, and gold climbs. “Dollar hilega to sona bhi hilega,” as one Lahore trader joked while adjusting his calculator. The link is direct, and buyers know it.
Seasonal and Cultural Demand
Gold’s demand in Pakistan follows the calendar. Before Eid, shops in Karachi hum with families buying small bangles. Punjab’s winter wedding season fills markets with long shopping lists, necklaces, rings, dowry sets. The sound of hammers and polishing wheels in Faisalabad’s workshops grows louder. Demand like this pushes rates higher, even if the official national figure stays unchanged.
Investor Interest
For investors, gold is still the old reliable. Many buy coins or a few grams when inflation bites. It’s not flashy, but it’s safe. A shopkeeper in Islamabad mentioned regulars, teachers, traders, young professionals, who buy quietly each month. Not for show. Just for savings. That steady drip of small purchases keeps demand alive even outside the wedding season.
Daily Gold Price Tracking – Stay Updated
For Pakistanis, tracking the gold rate has become a daily routine. Housewives call shops before leaving home. Investors refresh apps on their phones. Even those not planning to buy like to know the number, it tells them something about the rupee, about tomorrow’s uncertainty.
Small movements matter. A rise of just PKR 2,000 per tola can shrink a wedding budget overnight. Families who thought they could afford a necklace suddenly need to cut back. This is why many delay or rush purchases depending on the chalkboard outside the shop.
As of 17 September 2025, the gold rate in Pakistan remains at PKR 391,000 per tola for 24K. Identical across Karachi, Lahore, Islamabad, Multan, Peshawar, and Quetta. The steadiness feels rare, almost fragile. And as history has shown, it never holds for long. A global jolt, a weak rupee, or sudden demand can flip the board tomorrow. That’s why “Aaj ka rate?” remains the first question in every market, every single day.